Bad Bunny, the 3x GRAMMY-winning artist and Happy Gilmore 2 actor, is the face of Calvin Klein’s Spring 2025 Icon Cotton Stretch underwear campaign.
Shot by Mario Sorrenti, the campaign’s imagery has sparked significant online buzz.
The Puerto Rican star models the underwear, continuing the legacy of high-profile Calvin Klein campaigns, a decade after Justin Bieber‘s iconic appearance.
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